|Products||Cigarettes, cigars, fine-cut rolling tobacco, snuff, rolling papers, tubes…|
|Market Value||38 824 $ billion (2014)|
|Employees||36 000 (2013)|
About Imperial Tobacco
Imperial Tobacco is a British multinational tobacco company which has its headquarters in Bristol, United Kingdom. It is the fourth-largest cigarette company measured by market share in the world. The company produces cigarettes, cigars, fine-cut rolling tobacco, snuff, rolling papers, tubes.
Engagement in Cultural Diplomacy
Imperial Tobacco owns a Code of Conduct that the employees and employers have to respect. The company has also listed several commitments and objectives that it wants to promote and achieve.
The company is promoting, celebrating and welcoming diversity and equality. In this way, the Imperial Tobacco is defending several working values in order to respect these notions. The company hires people from different backgrounds and all employment decisions are made without regard to race, gender, age, social class, religion, smoking habits, sexual orientation, politics, disabilities or marital status. Every person brings their own perspective, skills, experiences and passion. These factors make the company stronger and allows them to understand what really matters to the consumers around the world.
Activities in the Field of Humanitarian Aid
Imperial Tobacco is helping to support people in the Central African Republic (CAR), while there is the ongoing conflict. Their help consists of supplying people in need with emergency food aid.
Supporting Music & Visual Arts
Due to a cultural sponsorship, Altadis has launched a competition related to the plastic arts (The Altadis Prize). Altadis was a multinational tobacco company which has been acquired by Imperial Tobacco in 2008. The Altadis Foundation, which was established in 1992, is an organization that supports various national and regional cultural events in Spain and provides additional backing in the fields of art, music, films and history.
Promoting Human and Civil Rights
Imperial Tobacco is promoting the respect of human rights. Moreover, the company is supporting the International Labour Organization and wants to influence its business partners to respect human rights too.